One year of running a SaaS analytics app

It’s one year since I charged FirstOfficer.io’s pilot customers for the first time. I’m proud to say that they all are still onboard and their businesses are healthy and happy. My own business has survived it’s first year and I’m proud of that. 80% of businesses fail within the first 18 months Let’s talk about…
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    Why do You Run a Startup? Here’s My Why

    I met Anders in MicroConf Europe. When he introduces himself, he says something like this: “Hi, I’m Anders. My goal is happiness. I want to be happy and make people happy… and I run a software agency.” I appreciate happiness, so I felt this immediate connection – I knew this was a fellow who I…
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      5 Superb Content Marketing Resources

      When people want to sell you a content marketing service, what do they do? They give out awesome content about content marketing. I picked my favorites for today’s post on FirstOfficer’s Blog: 5 Superb Content Marketing Resources And yes… FirstOfficer finally has it’s own blog. From now on, Happy Bootstrapper will continue as my personal…
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        Learn: Why do I need 3 different Churn Rates?

        Today’s Learning Center article explains the differences and usage of different Churn Rates. If you run a serious SaaS business you need 3 Churn Rates: Net MRR Churn, MRR Churn and Subscription Churn. I know… you’d rather not read any theory on metrics. But knowing the difference between the churn rates is important, so I’m…
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          7 ways to use Stripe API that can break your metrics

          There are some things you shouldn’t do with the Stripe API, if you want your analytics to work out-of-the-box. Many of those aren’t some forbidden hidden hacks, but valid ways to use Stripe that are enforced in their documentation. They just happen to cause problems when you want to calculate SaaS metrics using Stripe API. So today I’m…
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            “Can we grow to $6.000 MRR in 3 months?”

            Sometimes it’s either money in or game over. And you have the question: “We need to reach this MRR goal – but can we do it?” Today I’ll teach you a method that helps you to answer that question for your SaaS business. You’ll learn a simple yet effective way to evaluate your business rescue…
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